DoubleClick Mobile integrates with AdMob, AdSense and MBrand - Bigmouthmedia.com
DoubleClick, the Google-owned ad platform, has revealed that its delivery system for mobile devices is integrating with a number of ad networks. Under the terms of the arrangement, DoubleClick Mobile will merge with AdSense, AdMob and Millennial

Google accused of deception in selling AdSense keyword ads - Associated Press
NEW YORK (AP) — An advertiser sued Google Inc. in federal court Tuesday claiming the company deceived him and charged for ads displayed on third-party Web sites, even though he left blank an “optional” box that seemed to address the issue. The

Content Monetization And Social Media: Marketing Partners Or - MasterNewMedia.org
Let’s look at the two sides of this story : the one being served by expert content analyst and many a bloggers out there as well as my own, dictated by personal observation, experience and trying to see a bit beyond the surface of things. Here’s mine

DoubleClick’s DART to Work with Mobile Ad Networks - ClickZ
For publishers, running a mobile site has typically meant committing to one ad network for all inventory. Today DoubleClick integrated a handful of mobile ad networks into its DoubleClick Mobile interface, allowing publishers to pick and choose

Market Report — Story Stocks (MSFT) - MSN MoneyCentral
Microsoft (MSFT 29.33, -0.09) may announce as soon as today that it is going hostile in its bid for Yahoo! (YHOO 27.46, +0.65), according to The Wall Street Journal . CNBC reported, however, that Microsoft will likely wait until after this weekend to